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Formats guides

JPG, PNG, WebP, AVIF and HEIC explained — what each format is good at, when to convert, and how to convert without losing quality.

Related tools: JPG to WEBP · PNG to JPG · HEIC to JPG · AVIF to JPG

JPG, PNG, WebP, AVIF and HEIC each solve a different problem: small photos, sharp graphics with transparency, faster websites, or high-efficiency phone storage. Picking the wrong one is why a logo gets a white box behind it, why an iPhone photo will not upload, or why a website loads slowly.

These guides compare the formats side by side, explain when converting helps and when it only loses quality, and walk through common conversions such as HEIC to JPG for forms and WebP for websites. Each converter on the site runs in the browser, so you can check the result before you use it anywhere.

If you only remember one thing from this section: photos usually belong in JPG or WebP, logos and screenshots with sharp edges or transparency in PNG or WebP, and HEIC should be converted before uploading anywhere outside Apple devices. Converting cannot add detail that a file never had, so always start from the best original you have.